[01]
[Brand & Demand]
Workplace refreshment and vending provider
[Sector]
Commercial services
A growing commercial services company with limited online visibility needed a stronger digital presence to support regional expansion. Forward Thinkers led a full rebrand, website redevelopment, LinkedIn build, and SEO and outbound infrastructure. The company went from hard to find to professionally positioned and discoverable across its core markets.

16
Additional keywords reached Google's first page (Top 10)
11k
Organic LinkedIn Impressions
47k+
Google Search Impressions Generated
7 weeks
Website rebuilt and live
[02]
[Before state]
The problem was not the product. It was the digital presence.
The company had strong operations and a growing customer base but almost no online discoverability. Buyers searching for workplace refreshment and vending services in their region were not finding them. The brand felt dated, the website did not reflect the quality of the operation, and there was no LinkedIn presence or outbound infrastructure in place.
Brand refresh
New visual identity, updated service messaging, and positioning that reflected the quality and scale of the operation.
Website redevelopment
Full redesign and rebuild. Mobile optimised, SEO-focused structure, and a conversion-focused user experience that matched modern buyer expectations.
LinkedIn from scratch
Company page built and activated. Content strategy focused on workplace refreshment trends, operational credibility, and proof-based commercial content.
Search visibility
Regional keyword positioning, local SEO, technical optimisation, and indexing improvements across core service categories.
Outbound infrastructure
Segmented prospect lists, buyer-focused messaging, outreach sequences, and conversion tracking to connect digital visibility to pipeline.
[03]
[What was built]
A complete digital foundation built for growth.
[04]
[The result]
From hard to find to professionally positioned.

[Result 1]
Generated 41k+ Google Search Impressions in the First Year Through Targeted SEO
[Result 2]
Built a Consistent LinkedIn Presence with 95+ Organic Posts in the First Year
[Result 3]
Website rebuilt and live in 7 weeks
[Result 4]
50% Average Open Rate Through Highly Targeted Outbound Campaigns
[05]
[Next step]